Archive for the 'School of Selling' Category

Sales 101

Saturday, May 17th, 2008

For many individuals in business the hardest part is selling. For the majority of business owners, the jobs they had before don’t prepare them for dealing with selling products. So, this article will deal with some basic tips to help you with sales.
Always be sure to go to the head honcho. Ask to see the […]

How to Make Training and Development a Power Agent for Change

Wednesday, May 14th, 2008

Does this sound familiar? With high expectations, you sent your employees or yourself to a training or personal development program. Six weeks later you’re not sure if it was worth the investment. What went wrong?
In an ever-changing business environment, it’s important that you and your workforce are prepared to handle whatever happens. Very […]

How to Use Psychology to Increase Sales

Tuesday, May 13th, 2008

Have you written a great book, but have trouble finding leads? The goal is to find customers interested in your book and prompt them to purchase your book. This is a task that is no easy feat, unless you understand psychology. You can persuade potential customers through various psychological techniques.
What types of psychology techniques should […]

Don’t Land Your Plane (or Business) With The Wheels Up!

Friday, April 18th, 2008

Recently I had the pleasure of being a passenger in a small private airplane. The pilot, the owner of the airplane welcomed me then instructed me to just sit in my seat while he went through his pre-flight check list that was printed on a laminated card. So I just sat there while […]

The Lie About Leads

Tuesday, April 8th, 2008

I get a dozen e-mails a week offering me “free leads.” Most of these advertisements are bait to get agents to sign on with a particular insurance wholesaler as they grovel to add value by providing agents tools that will help make sales. But let’s take a closer look at what the industry calls […]

Objections Are Buying Signals… Usually!

Monday, April 7th, 2008

How well do you handle objections?
The fact is, most people think they handle objections with ease. The
reality paints a different picture. I claim that you could have closed as
much as 25% of last year’s lost sales by simply understanding why the
customer is objecting. Oh…and by keeping your noisy trap […]

Every Sales Script Should Have A Built-In Confirmation

Wednesday, April 2nd, 2008

You’re just so excited!
You called someone out of the blue, made him an offer, and he said yes!
Does it get any better than this? All you want to do is rush off the phone and not jinx your accomplishment.
By all means, run away from that conversation, pronto! That’s what our insecurity, and perhaps our sales […]